As national brands expand into new markets, the need for consistent, scalable, and locally responsive design has never been more important. At COR3, we specialize in helping retailers grow with confidence, executing projects that uphold brand standards while allowing room for strategic flexibility across locations.
One standout example: the PGA Tour Superstore.
Since designing our first PGA Tour Superstore in Baybrook, TX, COR3 has partnered on five additional locations across multiple states. Our project in Oklahoma City is a strong reflection of how national rollouts can both scale efficiently and adapt to evolving consumer trends.
A Growing Brand in a Changing Market
The Oklahoma City store spans 35,000 square feet and includes all the essentials you’d expect from the PGA brand: golf apparel, equipment, simulators, and more. But this location added something new: a dedicated pickleball gear section.
As pickleball continues to explode in popularity across the U.S., PGA embraced the trend and integrated it into their merchandising strategy. From a design standpoint, that required careful coordination to create a dedicated experience that aligned with the overall store layout and brand feel.
This is where COR3 adds value. We don’t just replicate store formats, we adapt them.
Balancing Brand Standards with Local Execution
Working across state lines means more than shipping a design package. It means:
- Navigating different zoning codes and permitting processes
- Adjusting materials or layouts based on regional preferences or climate
- Collaborating closely with national and local teams to meet timeline and branding goals
In the case of PGA Tour Superstore, we helped maintain the integrity of their national brand while making site-specific adjustments to ensure every location worked, from parking and flow to merchandising zones and product-specific display needs.
The COR3 Approach to Retail Rollouts
What makes these kinds of projects successful is a deep understanding of how to bridge efficiency and experience. That means:
- Building in flexibility to accommodate evolving product categories or store formats
- Delivering design packages that are construction-ready and site-smart
- Being a reliable, long-term partner for multi-location growth
Whether you’re rolling out ten stores or one flagship location, COR3 delivers retail architecture that scales and succeeds.
